Tag Archives: flexible packaging products

UFLEX Ltd Q1 FY 2014 Consolidated Net Revenue at Rs. 1398 crore and Net Profit at Rs. 43 Crore

New Delhi: August 6, 2013 – Uflex Ltd, the Bombay Stock Exchange (UFLEX: 500148) and NSE listed, India’s largest flexible packaging company, has registered the consolidated net revenue for the quarter ended June 30, 2013 at Rs. 1398 crore as against Rs. 1376 crore for the same period last year.

The firm’s consolidated net profit for the June quarter of FY 2014 stood at Rs. 43 crore as against Rs. 56 crore for the same quarter last year. However, sequentially, the revenue and net profit for quarter ended June, 2013 viz – a – viz quarter ended March, 2013 has grown by 13 % and 5 % to Rs. 1398 crore (Revenue) and Rs. 43 crore (Net Profit), respectively.

The higher revenue growth is attributed to new capacity expansion globally and increased uptake of innovative flexible packaging solutions offered by the company across sectors. Uflex had added capacities from the newly commissioned manufacturing facilities as part of its expansion in Poland and Kentucky during the previous financial year. Collectively the two facilities involved investments of about $150 million.

The polyester films plant in Kentucky, in the US has annual production capacity of 30,000 metric tonnes, and similar capacity is available in Wrzesnia, in Poland. With the new manufacturing facilities and other expansions in place, UFLEX is all set to achieve the next milestone of $2 billion revenue mark over the next couple of years.

According to Mr. Ashok Chaturvedi, Chairman and M.D. of UFLEX Ltd, “The higher revenue growth has come on the back of increasing manufacturing capacities across our facilities in Egypt, Mexico, Dubai and India, in addition to the new facilities in Kentucky and Poland to cater to the increasing demand trends. Innovation, expansion and harnessing growth opportunities at the right time has been the key to our strong foothold in the flexible packaging market globally.”

For the full financial year ended March 31, 2013, UFlex had recorded a strong growth of 14% in consolidated net revenues at Rs. 5161 crore as against Rs. 4516 crore during a year ago, on the back of favourable demand trends globally.

Uflex’s strong manufacturing base in India, Mexico, Dubai, Egypt, Poland and Kentucky caters to global markets spanning USA, Canada, South America, UK, Europe, Russia, CIS countries, South Africa and other African countries, the Middle East and the South Asian Countries.

Expansion Plans
UFLEX’s agenda of global expansion and consolidation of its position as a truly Indian MNC (Multinational Corporation) is reinforced with its strategy of capacity expansion and adding manufacturing lines for various product categories across existing and newer locations to increase proximity to the markets, but also to bring broad portfolio of value added products to its clients at competitive price points.

The company offers its flexible packaging products and solutions globally to clients including Unilever, Pepsi, Wrigley, Procter & Gamble, Colgate, Palmolive, Nestle, Gillette, Ranbaxy, Perfetti, Joyco, Monsanto, ITC, Godrej Pillsbury, Tata Tea, Hindustan Petroleum, Indian Oil, Britannia, Dabur, Haldiram, Wockhardt, HUL, Parle Biscuit, Birla 3M, among others.

Effective Packaging Designs – Drivers to Grab Buyer’s Attention

While choosing one product over another, packaging design of the product influences buyers’ decision far more than you realize. Packaging designs not only influence the purchase decisions made at the point-of-sale but can give your product a unique edge to stand out from the rest.

So,marketing companies who want to reach out to the masses must keep in mind that along with appealing designs, it’s also vital to ensure that you’re conveying the necessary information about the contents and quality of the product, while triggering the desired emotion in your customer.

Here we will discuss some “rules of success” that flexible packaging industry can follow when creating something revolutionary:

1. Stand out, be visible: Packaging industry players’ number-one responsibility is to get the product noticed. Making your place amongst thousands of products requires boldly different approaches. You’ll never know about your true sales potential if you don’t work on your packaging to grab buyer’s attention.

2. Be very clear in your message: Shoppers often get attracted toward packaging that presents the most pertinent information in the most prominent and organized fashion. Hence, brands that design with respect for hierarchy are positioned to appeal to shoppers who just want to grab and go.

3. Highlight your product’s unique features: Although every brand brags they are different from the others, but most differentiation is hardly noticeable or meaningful. Hence, it is necessary to pursue differentiation that matters to shoppers in that particular category. With so few slots available at high-volume retailers, you can’t afford to be replaceable.

4. Clarify your value proposition: A clear picture of how you want buyers to perceive your product in terms of segmentation can go a long way towards informing not only the overall tone, but also the minute details of your packaging. Just because you think your product is premium doesn’t mean the shoppers also see it that way. The shopper is deciding the value of your brand based on how your product compares with all the other packages on the shelf next to it.

5. Understand purchase drivers: Have you ever given a thought to what drives your customers to your product? Are shoppers choosing a product in your category based on perceived quality or are they looking for specific health-benefit callouts? Are they weary of certain ingredients or do awards influence their purchase decision? Do they shop by flavor, or by variety? Keeping these factors in mind can help you design a strategy on what you feature, and how you feature it, on your packaging.

Retailers and consumers are becoming aware of the environmental impact of packaging. Hence it would be worth mentioning, that designing for sustainability can actually help drive shelf impact and drive a sale.  Uflex Ltd., India’s largest flexible packaging company are very particular on how the packaging measures up.  As socio-cultural trends evolve, Uflex keep consumers’ perception in mind during packaging design process to identify what resonates with them and what doesn’t as these are the keys to creating successful packaging and gaining alignment.

Overcoming Flexible Packaging Challenges

The players in the flexible packaging industry worldwide are increasingly coming up with innovative and effective flexible packaging products and solutions.  Through the development and utilization of flexible packaging films and continual innovations, the flexible packaging sector has been able to grow and evolve to adapt to the needs of products around the globe.  Due to flexible film’s many desirable characteristics, there has been a growing interest in flexible packaging.

Flexible packaging by nature is highly adaptable. The clever and solution driven designs that the packaging companies are coming up with, further drives the sustainability benefit of the products which they clothe. Flexible packaging help minimize food and packaging waste by offering appropriate portion sizes and re-closable packs.  The wide range of innovative flexible materials and new design concepts being introduced in this industry to minimize waste in terms of conservational and cost, attracts increasing number of customers.

The complex trait of flexible packaging facilitates for the perfect fit packaging solution by combining the beneficial attributes of different compounds. This results in the packaging solutions that ensures appropriate storage and use, is lightweight and reduces environmental impact during storage, distribution and transportation.  The introduction of thin foil layers creates an absolute barrier effect leading to remarkable benefits in the preservation of nutritional value and extension of shelf-life of packaged food products.  Similarly the flexible packaging solutions offered for liquids like juice, milk and other dairy products not only increases its shelf life but also saves the energy which would otherwise be needed for chilled or frozen transport and storage. Further, the flexible packaging light weight solutions have tremendous advantage over the rigid and relatively heavy containers.

Hence it would not be wrong to conclude that the greater functionality, higher machine speeds and sustainability advantages of flexible packaging over the rigid containers make it the popular choice among brand owners. With the flexible packaging industry competitors coming up with germinal solutions for the challenges in this sector, this industry is already oozing out amplitude of opportunities and demands.